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THE JOY OF MOVEMENT
VOLTAREN
PROBLEM
We were tasked with landing Voltaren’s new brand campaign ‘The Joy of Movement’ across social. In the most authentic way possible we needed to demonstrate exactly what that could mean for our Europe/US audience.
INSIGHT
Arthritis pain relief is about more than just movement. It’s about being able to live your life to the fullest again, in a way that is unique to each individual.
IDEA
We shot a series of short form films celebrating what that newfound mobility meant to a refreshing range of people on a human level. From musicians to soup kitchen volunteers to grandma shooting some hoops, we delivered the impossible across some 60+ assets spanning multiple platforms.
THE JOY OF SHARING THE MUSIC
THE JOY OF COOKING UP A STORM
THE JOY OF RELIVING MEMORIES
THE JOY OF GETTING BACK IN THE GAME
THE JOY OF EMRACING NEW MOVEMENTS
THE JOY OF RELIVING GREAT MEMORIES SOCIAL
THE JOY OF COOKING UP A STORM SOCIAL
THE JOY OF GETTING BACK IN THE GAME SOCIAL
THE JOY OF EMBRACING NEW MOVEMENTS SOCIAL
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