LUCKY SKY BUNDLES

SKY

PROBLEM

Traditional entertainment brands like Sky TV are facing a tough fight against the likes of Netflix and Amazon Prime Video. We needed to show people how Sky bundles are just as simple and offer just as much bang for your buck, if not more.

INSIGHT

It’s incredible how much entertainment is packed into the Original Bundle from Sky.

So much, in fact, that it almost seems hard to believe.

IDEA

We created an integrated campaign dramatizing how a small box can house big entertainment, with a little bit of help from James Nesbitt.

LUCKY SKY BUNDLES

SKY

PROBLEM

INSIGHT

IDEA

SKY SUMMER TV 30s

SKY THE PARTY TV 30s

SKY BUNDLES TV #2 30s

SKY BUNDLES TV #1 30s

SKY VALUE UNWRAPPED CASE STUDY

SKY BUNDLES SOCIAL CONTENT

WEBSITE

BANNER #1

BANNER #2